PR Studies

The death of subs

I'm enjoying Trevor Morris and Simon Goldwsworthy's new book on PR ('PR is perhaps the ultimate postmodern industry. No one knows what it really is, but it sounds interesting!')

The authors have an easy style and theirs is a lively, intelligent - but not academic - style of writing. A review should follow soon at Behind the Spin.

But having paid £25 for a new hardback, I'm dismayed by the number of proofing errors. Here's the third one I noticed in the first 25 pages, quoted in full:

"Subeditors become an costly luxury."

Evidently, as Carrie would say in Sex and the City (a programme frequently cited by the authors).

Comments

The death of subs

I'm enjoying Trevor Morris and Simon Goldwsworthy's new book on PR ('PR is perhaps the ultimate postmodern industry. No one knows what it really is, but it sounds interesting!')

The authors have an easy style and theirs is a lively, intelligent - but not academic - style of writing. A review should follow soon at Behind the Spin.

But having paid £25 for a new hardback, I'm dismayed by the number of proofing errors. Here's the third one I noticed in the first 25 pages, quoted in full:

"Subeditors become an costly luxury."

Evidently, as Carrie would say in Sex and the City (a programme frequently cited by the authors).